Willow Kate
Greenville, South Carolina
Who They Are
Owner and operator, Kristen Jones decided to open up her own boutique after having her 3rd child, Willow. With her creativity still running deep in her bones, she decided to make this business venture a bonding experience to share with her baby girl.
Client Goals
Entering back into the entrepreneurial world, Kristen was looking for top to bottom branding. She wanted to embody the light, fresh and fun mood of her daughter Willow into her branding. This includes her logos, web design as well as product photography to showcase her little's fashion on her very own littles.
Client Services
Full Branding Package
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4+ different Logo Formats
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Primary word marks, secondary word marks, primary badges, and icons
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Custom font
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Custom color palette
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Business card add on
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Level 1 Web Design​
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Photography
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Website Design
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4 page site
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Home, Shop, Our Story, Contact​
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After consulting with Kristen we were able to create a fitting brand identity for Willow Kate. Our design team create a muted yet organic color palette to compliment the neutral artwork and fonts.
With the custom color palette created for the logos, Willow Kate finally had a brand image. After the logo design process, it was time to take product photography to put onto her website.